TCL Electronics has been named the Global Top 2 TV Brand and the leading brand in the 98’’ TV category for the second consecutive year, as per a market research report by OMDIA.
Key Highlights:
- Maintained second position globally with 25.26 million units shipped, accounting for a 12.9% market share.
- Held the top spot in the 98’’ TV category for the second year, shipping 97.2 thousand units and capturing a 32.4% market share.
- Introduced the world’s first Mini LED TV in 2019, leading the way in Mini LED TV production.
- Launched the world’s largest 115-inch QD-Mini LED TV at CES 2024, featuring over 20,000 local dimming zones and a peak brightness of 5,000 nits.
- Continues to innovate in Mini LED technology and premium TV offerings.
According to the Global TV Sets Report 2023 by OMDIA, TCL has upheld its position as a significant player in the TV market, with significant achievements in both general and specific categories. The company’s success in the TV market is attributed to its continuous innovation and expansion in premium TV products, especially its Mini LED TVs. In 2023, TCL’s Mini LED TV segment saw considerable growth due to the high demand in the market.
TCL introduced the world’s first Mini LED TV in 2019, establishing itself as a pioneer in mass-producing this technology. The company’s dedication to enhancing its Mini LED TV technologies was evident with the launch of the world’s largest 115-inch QD-Mini LED TV at CES 2024. This model, notable for its advanced features like over 20,000 local dimming zones and exceptional peak brightness, underscores TCL’s commitment to innovation in the TV industry.
In 2024, TCL’s focus remains on advancing Mini LED TV technology and enriching its premium TV lineup, aiming to elevate the viewing experience for users globally.
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