itel unveils its first flip keypad phone, the Flip One, featuring Type-C charging, Bluetooth support, and a premium design. Launching in September 2024, it targets Gen Z seeking a break from smartphones.

itel, a leading brand in the Indian mobile market, is set to disrupt the feature phone segment with its upcoming launch, the Flip One. This innovative device blends classic design with modern features, offering a compelling alternative to smartphones for a growing segment of consumers.

Flip Design and Premium Aesthetics

The Flip One stands out with its advanced flip function, a feature traditionally found in high-end smartphones. This sleek design not only enhances the phone’s aesthetic appeal but also adds a layer of protection to the keypad. The premium leather back further elevates its visual and tactile appeal.

Catering to Gen Z and Millennial Needs

The Flip One is designed to appeal to Gen Z and millennials who are increasingly seeking a digital detox from smartphones. It offers essential features like internet access, texting, calling, and a camera, enabling users to stay connected without the distractions of a full-fledged smartphone.

itel’s Innovation Drive

With an impressive 45% market share and 90% brand loyalty, itel continues to push the boundaries of innovation in the feature phone market. The Flip One is a testament to itel’s commitment to delivering exceptional and trendsetting products.

User-Centric Design and Features

The Flip One boasts a user-friendly design, optimized for one-handed operation. Its lightweight and portable build, coupled with Bluetooth support and Type-C charging, offer a seamless user experience. The BT caller feature allows users to sync contacts and handle calls directly from the device.

Enhanced Functionality

The Flip One comes with a non-removable battery similar to smartphones, a glass-designed keypad, and support for 13 Indian languages. It also offers a range of other features, such as a music player, FM radio, and video player, catering to diverse user needs.

The Ideal Secondary Phone

Available in three colors, the Flip One offers a versatile solution for both keypad enthusiasts and smartphone users looking for a reliable secondary phone. Its blend of classic design, modern features, and affordability is poised to make it a popular choice in the Indian market.

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Swayam Malhotra

Swayam, a journalism graduate from Panjab University with 5 years of experience, specializes in covering new gadgets and tech impacts. His extensive coverage of software solutions has been pivotal in PC-Tablet's news articles. He specializes in analysing new gadgets, exploring software solutions, and discussing the impact of technology on everyday life.