Sony Unveils Alpha 6700: A New Era in APS-C Mirrorless Cameras

Sony Unveils Alpha 6700: A New Era in APS-C Mirrorless Cameras

Sony India has recently announced the launch of its new Alpha 6700 (ILCE-6700), an APS-C mirrorless interchangeable lens camera. This latest addition to the Sony camera lineup integrates features from the full-frame Alpha and Cinema Line series into a compact design, providing an advanced option for photographers and videographers.

Key Highlights:

  • Equipped with a 26.0 MP Exmor R CMOS sensor and BIONZ XR processing engine.
  • Supports 4K video recording at 120fps and offers a wide latitude of 14+ stops.
  • Incorporates S-Cinetone picture profile for enhanced movie imagery.
  • AI-driven subject recognition and autofocus, covering a variety of subjects.
  • Compact and lightweight design, with enhanced operability and connectivity.
  • Utilizes environmentally friendly materials and includes accessibility features.
  • Available in various models with prices starting at ₹136,990.

Sony Unveils Alpha 6700: A New Era in APS-C Mirrorless Cameras

The α6700 boasts a 26.0 effective megapixel APS-C size, back-illuminated Exmor R CMOS image sensor, and BIONZ XR engine, ensuring high-quality imaging. The standard ISO sensitivity ranges from 100 to 32000 for both stills and movies. The camera’s AI processing unit, derived from the “α7R V,” enables accurate “Real-Time Recognition AF,” identifying various subjects including humans, animals, birds, insects, and vehicles.

Video capabilities include 4K recording at up to 120fps and S-Log3, providing excellent gradation. The α6700 also features Auto-Framing technology, which tracks subjects smoothly, and a Multi-Interface Shoe for digital audio interfaces.

The camera’s design prioritizes mobility and ease of use. It measures approximately 4 7/8 × 2 3/4 × 3 inches and weighs around 1 lb 1.4 oz. It features a touch-operable vari-angle LCD monitor and customizable dials. Additionally, it is equipped with a 5-axis in-body image stabilization system and supports the Creators’ App for easy upload to cloud services.

In terms of environmental consciousness, Sony has incorporated recycled materials, including SORPLASTM, in the camera body. The α6700 also includes a Screen Reader function to aid users with visual impairments.

The α6700 will be available at Sony Camera Lounges, Sony Centers, Alpha Flagship stores, authorized dealers, and major online platforms like Amazon and Flipkart from November 20, 2023. The pricing starts at ₹136,990 for the body only, with different lens combinations available at varied prices.

About the author

Avatar photo

Mahak Aggarwal

With a BA in Mass Communication from Symbiosis, Pune, and 5 years of experience, Mahak brings compelling tech stories to life. Her engaging style has won her the 'Rising Star in Tech Journalism' award at a recent media conclave. Her in-depth research and engaging writing style make her pieces both informative and captivating, providing readers with valuable insights.

Add Comment

Click here to post a comment

Follow Us on Social Media

Web Stories

Best performing phones under Rs 70,000 in December 2024: iQOO 13, OPPO Find X8, and more! realme 14X 5G Review Redmi Note 14 Pro vs Realme 13 Pro Most Affordable 5G Phones Under Rs 12000 in December 2024: Samsung, Redmi, Lava, Poco & More! Best mobile phones under Rs 35,000 in December 2024: realme GT 6T, Vivo T3 Ultra 5G and more! Best Mobile Phones under Rs 25,000 in December 2024: Nothing Phone 2(a), OnePlus Nord CE 4 Lite & More!