Samsung, India’s leading consumer electronics brand, has expanded its domestic manufacturing capabilities to include its latest range of Bespoke AI home appliances. These innovative products are now being produced at the company’s Sriperumbudur factory near Chennai. The move underscores Samsung’s dedication to providing Indian consumers with access to world-class appliances tailored to their specific needs.
AI-Powered Innovation for Indian Homes
Samsung’s new Bespoke AI appliances leverage cutting-edge technology to streamline and enhance everyday tasks. With advanced AI capabilities and seamless SmartThings integration, these appliances can learn and adapt to user preferences, making household chores more efficient and convenient. By manufacturing these appliances locally, Samsung ensures that Indian consumers can benefit from these technological advancements at competitive prices.
Bespoke AI Washing Machines: A New Level of Laundry Convenience
Among the newly launched ‘Make in India’ products are 10 Bespoke AI washing machines, specifically designed with the needs of Indian consumers in mind. These 12 KG machines feature a sleek Bespoke design with a Flat Glass Door and come packed with AI features like AI Wash, AI Energy Mode, AI Control, and AI Ecobubble.
Key Features of the Bespoke AI Washing Machines:
- AI Wash: Senses wash load, fabric type, water level, detergent level, and soil level to optimize wash settings.
- AI Energy Mode: Accessed through the SmartThings App, helps users manage energy usage and save money.
- SuperSpeed: Reduces wash time to 39 minutes without compromising performance.
Bespoke Refrigerators: Keeping Food Fresh, the Smart Way
In addition to washing machines, Samsung is also manufacturing its Bespoke Side-by-Side (SBS) refrigerators in India, catering to the growing demand for premium appliances. These refrigerators boast innovative features like Convertible 5 in 1 technology and Curd Maestro Plus, addressing specific needs of Indian households.
A Legacy of Innovation
Samsung’s commitment to India extends beyond manufacturing. Throughout its 29-year journey in the country, the company has consistently introduced innovative home appliances tailored to the Indian market. Some noteworthy examples include:
- Refrigerators: Convertible 5 in 1, Curd Maestro Plus
- Washing Machines: Eco bubble Technology, Active Wash
- Air Conditioners: Windfree technology, Durafin Ultra, Digital Inverter
- Microwaves: Curd Maker, Roti/Naan, Masala, and Sundry functions
Looking Ahead: A Brighter, Smarter Future
As Samsung continues to expand its operations in India, its focus remains on empowering Indian consumers with accessible and sustainable cutting-edge technology. By combining advanced AI features with local manufacturing, Samsung is well-positioned to lead the way in transforming Indian homes into smart, connected spaces.
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