Google Makes a Major Play in India with AI-Powered Pixel 9 Series and Expanded Services

Google Makes a Major Play in India with AI-Powered Pixel 9 Series and Expanded Services

Google unleashes AI powerhouse Pixel 9 series, marking a significant move in the Indian smartphone market. The company is not only introducing its latest AI-powered Pixel 9 series devices, but also expanding after-sales support and bolstering its retail presence in India.

Pixel 9 Series: A Closer Look

The Pixel 9 series takes center stage, comprising the standard Pixel 9 alongside two Pro variants: the Pixel 9 Pro (6.3-inch) and the Pixel 9 Pro XL (6.8-inch). These phones embrace a refined design philosophy inspired by Gemini, Google’s cutting-edge design language. The signature Pixel camera bar is prominently featured, underscoring Google’s dedication to exceptional mobile photography.

The Pixel 9 Pro and Pixel 9 Pro XL boast breathtaking Super Actua displays, delivering vibrant colors and remarkable brightness. A new 42MP front camera ensures sharper and brighter low-light selfies, a substantial improvement over previous Pixel models.

The standard Pixel 9 also shines with a best-in-class 6.3-inch Actua display, offering a 35% boost in brightness compared to its predecessor, the Pixel 8. Its camera system has undergone a major upgrade, inheriting the same main and ultrawide lenses found in the Pro models. Moreover, the front camera now boasts auto-focus for even sharper selfies. Notably, the Pixel 9’s battery life is impressive, providing approximately 20% more power during active use compared to the Pixel 8.

Tensor G4: The AI Powerhouse

Driving the entire Pixel 9 family, including the much-awaited Pixel 9 Pro Fold, is Google’s latest Tensor G4 chip. This potent processor is Google’s most efficient to date, designed to elevate everyday tasks like opening apps and browsing the web.

Crafted in partnership with Google DeepMind, the Tensor G4 is fine-tuned for advanced AI models and is the first to run Gemini Nano with Multimodality. This groundbreaking technology empowers the Pixel 9 series to comprehend and process text, images, and audio simultaneously, ushering in a new era of AI-powered capabilities.

Gemini Live: Your AI Companion

Google is also unveiling Gemini Live, accessible on the Pixel 9 Pro, Pixel 9 Pro XL, and Pixel 9 Pro Fold. This revolutionary feature enables natural, hands-free conversations with Google’s AI assistant, Gemini, directly from your phone or Pixel Buds. Whether you need help planning your day, tackling repairs, or generating ideas, Gemini Live offers a new level of intuitive, conversational support.

Pixel 9 Pro Fold: The Foldable Powerhouse

The Pixel 9 Pro Fold joins the Pixel 9 lineup, presenting Google’s largest phone display in a remarkably slim foldable design. Merging Google’s hardware and software expertise, the Pixel 9 Pro Fold showcases a sleek aesthetic, a cutting-edge camera system, and the strength of the Tensor G4 processor.

The camera system deserves special mention, featuring an ultra-thin triple rear camera setup and claiming the title of the best camera on any foldable phone. The ultrawide camera supports Macro Focus for capturing stunning close-ups, and both front cameras support Face Unlock for enhanced convenience.

Pixel Buds Pro 2: Immersive Audio with Gemini

The Pixel Buds Pro 2 are Google’s latest wireless earbuds, purpose-built to leverage the power of Gemini. Equipped with a custom-designed Tensor A1 chip, these earbuds deliver exceptional audio quality and seamless integration with Google’s AI assistant.

The Pixel Buds Pro 2 feature improved ergonomics for maximum comfort and a secure fit. Active Noise Cancellation with Silent Seal 2.0, powered by the Tensor A1 chip, cancels up to twice as much noise as its predecessor. With Gemini integration, users can enjoy a hands-free, eyes-free virtual AI assistant readily available.

Pixel Watch 3: A Smarter Smartwatch

Google’s flagship smartwatch, the Pixel Watch 3, has also received significant upgrades, boasting a larger display, enhanced battery life, and a comprehensive suite of fitness and recovery tools. The Pixel Watch 3 is available in two sizes – 41mm and a new 45mm option – catering to a wider range of wrist sizes.

Both models feature advanced Actua displays that are twice as bright as the previous generation, offering a peak brightness of 2,000 nits for exceptional outdoor visibility. The displays are also larger due to slimmer bezels, with the 45mm model featuring 40% more screen real estate and the 41mm offering 10% more screen compared to the Pixel Watch 2.

Battery life has seen significant improvements thanks to more efficient displays, Wear OS 5, and a power-efficient hybrid architecture. A new Battery Saver Mode extends battery life up to 36 hours without compromising health and fitness tracking or essential safety features.

Expanding the Pixel Experience in India

Beyond introducing new devices, Google is actively working to enhance the Pixel experience for Indian consumers. The company announced the opening of three Google-owned Walk-in Centers in collaboration with Flipkart’s service arm, F1 Info Solutions and Services Private Limited. These centers, located in Delhi, Bengaluru, and soon Mumbai, will provide Pixel owners with top-notch service and support, offering repairs, replacements, and assistance with inquiries.

With the launch of the AI-powered Pixel 9 series, expanded after-sales support, a broader retail presence, and price reductions on previous Pixel models, Google is demonstrating a strong commitment to the Indian smartphone market. This multifaceted approach signals a strategic push to capture a larger share of the market and establish a deeper connection with Indian consumers

About the author

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Mahak Aggarwal

With a BA in Mass Communication from Symbiosis, Pune, and 5 years of experience, Mahak brings compelling tech stories to life. Her engaging style has won her the 'Rising Star in Tech Journalism' award at a recent media conclave. Her in-depth research and engaging writing style make her pieces both informative and captivating, providing readers with valuable insights.

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