London-based consumer tech brand, Nothing, has partnered with Indian actor Ranveer Singh as the brand ambassador for its smartphones. Singh will appear in the brand’s digital, print, and TV campaigns, highlighting the partnership’s alignment with Nothing’s innovative designs and its commitment to the Indian market. This collaboration aims to amplify Nothing’s presence in India, backed by the actor’s significant influence and the brand’s expanding operations within the country.
Key Highlights:
- Ranveer Singh becomes the brand ambassador for Nothing smartphones.
- The collaboration includes Singh’s participation in digital, print, and TV campaigns.
- Nothing emphasizes its commitment to the Indian market through this partnership.
- The company announced the global launch of its new smartphone, Phone (2a), set for March 5th.
Nothing, a London-based consumer tech brand, has unveiled a significant collaboration with Indian actor Ranveer Singh. Singh will serve as the brand ambassador for Nothing smartphones, marking a strategic move to strengthen the brand’s visibility across various platforms, including digital, print, and television campaigns.
Ranveer Singh shared his excitement about the partnership, stating his admiration for Nothing’s brand aesthetics and designs. He expressed eagerness to contribute to the brand’s innovative efforts in the smartphone industry.
Akis Evangelidis, co-founder of Nothing, emphasized the brand’s growing focus on the Indian market. The establishment of manufacturing operations in India and the opening of numerous service centers across the country underscore Nothing’s commitment to its Indian consumers. Evangelidis highlighted Singh’s creative prowess and influence as pivotal to the brand’s future endeavors in India.
The announcement comes alongside news of Nothing’s upcoming smartphone launch, the Phone (2a), scheduled for March 5th. The event, set to take place in Delhi, India, will feature a live stream of the launch, attended by thousands. The Phone (2a) promises to enhance the daily smartphone experience, building on the success of its predecessors with improved features and design.
This partnership with Ranveer Singh signifies a major step for Nothing as it seeks to expand its footprint in the competitive Indian market, leveraging the actor’s widespread appeal to connect with a broader audience.
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